Adebayo is a result-driven digital marketing manager passionate about assisting brands in building a solid online presence.
About Me
I am a result-driven digital marketing manager passionate about assisting brands in building a solid online presence and optimising organisational profit through creative digital marketing strategies that boost conversions and drive business growth.
Throughout my career, I have collaborated with diverse brands across industries such as e-commerce/retail, agriculture, fashion, finance, sports betting, health, entertainment, construction and manufacturing.
Outside of work, I create DIY (Do It Yourself) videos. You can check out my YouTube channel.
My Skill
WHAT I DO
Digital Marketing Strategy
I craft result-oriented digital marketing strategies using the SOSTAC framework.
Search Engine Optimisation
I help brands rank organically on search engines through tailored SEO strategies.
Some Result-Driven Campaigns
SEO for a fintech company
Partnered with the development team to fix technical SEO issues, resulting in a 22.82% increase in user visits, a 30.56% boost in engagement rate, and a 35.78% rise in conversion within three months.
Website Audit
Technical SEO Fix
On-page SEO Fix
Full digital marketing service for an online marketplace
Optimised product and category pages with relevant keywords, resulting in over 1,300 keywords ranking monthly, including 50+ transactional keywords on the first page of Search Engine Result Pages (SERPs).
Enhanced blog traffic by leveraging long-tail keywords to boost page rankings for competitive keywords, leading to a significant increase in click-through rate (CTR) from 2.67% to 28.9%
Executed an SEO plan resulting in exponential growth of monthly organic website traffic, increasing from zero to an average of 3,500 users monthly within 18 months.
Implemented a marketing campaign to acquire the first 5,000 Ads and 5,000 users in South-West Nigeria
Paid media ads for a loan app company
Maximised a $4,900 ad budget by optimising a Facebook and Google Ads app campaign for a Nigerian loan company, resulting in 10,489 app installations and 5,696 in-app registrations.
4,121 In-App Registration from Facebook Ads
₦297.99 Cost Per Registration on Facebook Ads
1,575 In-App Registration from Google Ads
$0.51 Cost Per Install on Google Ads
$1.59 Cost Per Registration on Google Ads
54.30% Conversion Rate (Install to In-App Registration)
SEO for a B2B ecommerce website
Collaborated with a cross-functional team of seven members across three teams to revamp the website into an SEO-Optimised e-commerce website, leading to a 517.42% year-over-year increase in organic traffic.
Successfully transitioned the company website domain from .co to .com with a 0% loss in organic traffic. traffic
Boosted keyword rankings on the first page of the Search Engine Result Page (SERP) by 135.38% from the previous year through continual optimisation of product pages, blog posts, website speed and resolving usability issues.
Some Brands I Have Worked With
Testimonial
Moses Itanola Former Executive Director BIM Africa
I hired Adebayor E. to handle the digital marketing efforts for a month-long virtual conference. The results were astounding despite the low budget available for DM. Fantastic and highly recommended.
Adeniyi Adetola CEO/Co-founder Selloff.ng
Adebayo is an incredibly talented and highly experienced Digital marketer. He has demonstrated proficiency in both digital marketing strategy formulation and execution. His ability to manage a team with exceptional leadership qualities and humility is second to none.
Stacy Ketiku Project Manager
Adebayo's approach to digital marketing (especially the areas of PPC advertising and SEO) is extremely result-oriented. He is confident in his ability to deliver and gets along well with both his clients and team members.
Ayandola Ayanleke Copywriter at Big Field Digital
Adebayo stands out because of his passion for excellence and his obvious desire to see every member of the team grow. He is a team player who pushes himself and the team-player, goal-oriented and committed to doing excellent work.
My Blog
Connect With Me
