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Adebayo is a result-driven digital marketing manager passionate about assisting brands in building a solid online presence.

Lead generation for NIBF Event

Lead Generation for NIBF Virtual Event 2020

Job Done
  • Email Marketing
  • Social Media Ads (Facebook, Instagram and LinkedIn)
  • Google Display Ads & Analytics
Client

Nigeria International Book Fair Trust (NIBF)

2020 Campaign (Leads for virtual event)

In total, 12,261 users interacted with the registration landing page. Amongst them, 5,165 users signed up (32.97% conversion rate). Out of the 5,165 users who signed up, 3,042 users/participants (58.8% conversion rate)attended the event.